Each month Digital Signage Connection asks their members of the DSE Advisory Board a question of the month. This month, the question focuses zoning content. Here is a response from ClockNine’s Chief Creative Officer, Travis Kragh.
How do you define programmatic and what are its implications for buying and selling digital signage ads?
Programmatic is an automated […]
Each month Digital Signage Connection asks their members of the DSE Advisory Board a question of the month. This month, the question focuses exterior window displays. Here is a response from ClockNine’s Chief Creative Officer, Travis Kragh.
What should be considered when planning advertising on exterior facing window displays?
Dwell time is an important thing to consider […]
Each month Digital Signage Connection asks their members of the DSE Advisory Board a question of the month. This month, the question focuses on the digital signage verticals with the most potential growth. Here is a response from ClockNine’s Chief Creative Officer, Travis Kragh.
Which digital signage verticals show the most potential for growth? Are there […]
ClockNine’s team recently helped visually optimize Dairy Queen’s new digital menu boards. A full analysis was done of each menu to scientifically determine where the human eye falls upon first glance. The goal of the analysis is to learn where viewers eyes naturally fixate within the new design.
After the analysis is complete, Dairy Queen’s design […]